--- title: CRM Software - More Than Just a Sales Tool description: CRM Software - More Than Just a Sales Tool --- [![Oasis Solutions](https://blog.oasisky.com/hs-fs/hubfs/2-1.png?width=300&height=150&name=2-1.png "Oasis Solutions")](http://oasis.solutions) Search for: [Help Desk](https://oasisky.com/help-desk/) Search for: [Help Desk](https://oasisky.com/help-desk/) # CRM Software - More Than Just a Sales Tool by [Oasis Solutions](https://blog.oasisky.com/author/oasis-solutions) | Mar 4, 2015 | [ERP](https://blog.oasisky.com/tag/erp) | [0 Comments ](https://blog.oasisky.com/blog/crm-software-more-than-just-a-sales-tool#comments-listing) - [Tweet](https://twitter.com/share) From Annette Manias, President of Oasis Solutions Group It is easy to think of CRM software as a tool that salespeople use. But great CUSTOMER RELATIONSHIPS are built on much more than sales. So let’s take a look at some of the other components: - **MARKETING: **Using CRM software as a marketing tool empowers your marketing team with the ability to plan, execute and evaluate the performance of targeted marketing campaigns. The marketing automation component also allows you to build a detailed profile of your customers and design campaigns based on customers previous purchases. - **CUSTOMER CARE:** Sales bring new customers to your business but your customer service department keeps them with you for the long haul. CRM software can provide your customer service team with fast access to service requests, call history, recent communications and support cases. And with all that information at their fingertips, your customer service reps will have a better opportunity to cross sell products and services. - **MOBILE ACCESS: **By enabling sales and service personnel to securely access the CRM system using the web or mobile device, you’ll ensure they have information available to resolve customer issues quickly, place orders efficiently and keep customers happy. Oasis Solutions Group will be hosting our first ever **FREE CRM Seminars:** ***Louisville, KY September 13, 2012*** University of Louisville, Shelby Campus Founders Union Building, Room 201 9001 Shelbyville Road Louisville, KY 40222 ***Nashville, TN October 16, 2012*** The Tennessee Society of CPA's 201 Powell Place Brentwood, TN  37027 For additional information about these FREE sessions email info@oasisky.com or call 502-429-6902. Connect with Annette  ### Categories - [ERP (282)](https://blog.oasisky.com/tag/erp) - [News (192)](https://blog.oasisky.com/tag/news) - [Industry Insights (76)](https://blog.oasisky.com/tag/industry-insights) - [Press Release (52)](https://blog.oasisky.com/tag/press-releases) - [Oasis Team (48)](https://blog.oasisky.com/tag/oasis-team) - [Our Partners (27)](https://blog.oasisky.com/tag/our-partners) - [Best Practices (22)](https://blog.oasisky.com/tag/best-practices) [See all](https://blog.oasisky.com/blog/crm-software-more-than-just-a-sales-tool#) ### Recent Posts ![Oasis Solutions](https://blog.oasisky.com/hubfs/Oasis_Solutions_January2019/Images/footer-rev-logo@2x.png) #### [Connect With Us](https://oasisky.com/contact) - Headquarters - [Louisville, KY 40222](https://oasisky.com/louisville-kentucky-hq/) - [Phone: 502.429.6902](tel:15024296902) - [Lexington, KY 40504](https://oasisky.com/lexington-ky/) - [Nashville, TN 37219](https://oasisky.com/nashville) - [Facebook ](https://www.facebook.com/OasisSolutionsGroup) - [Twitter ](https://twitter.com/Oasisky) - [YouTube ](https://www.youtube.com/channel/UCPk1-r7nnH9H8_xUF0Cdb8Q) - [LinkedIn ](https://www.linkedin.com/company/oasis-solutions-group) #### ERP #### Business Intelligence #### CRM #### Other Solutions #### About Oasis #### Learn [![Oasis Solutions Group BBB Business Review](https://seal-louisville.bbb.org/seals/blue-seal-200-130-bbb-6000955.png)](http://www.bbb.org/louisville/business-reviews/computer-software-publishers-and-developers/oasis-solutions-group-in-louisville-ky-6000955/#bbbonlineclick) © 2025 Oasis Solutions [Help Desk](https://oasisky.com/help-desk/) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Oasis Solutions", "url" : "https://blog.oasisky.com/author/oasis-solutions" }, "dateModified" : "2019-01-24T21:02:59.426Z", "datePublished" : "2015-03-04T19:57:45.000Z", "headline" : "CRM Software - More Than Just a Sales Tool", "mainEntityOfPage" : { "@id" : "https://blog.oasisky.com/blog/crm-software-more-than-just-a-sales-tool", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.oasisky.com/hubfs/Oasis-logo-vertical-multi-black-1.png" }, "name" : "Oasis Solutions" } } ```